The price of gold is killing us and we cannot keep our prices this low any longer…..unfortunately our prices will be going up as of midnight on 07/09/2011.
We felt it only fair to give our customers as much notice as possible, we would hate for someone to wake up next Wednesday and have a fright!
Of course the high price of gold is great for existing jewellery owners…. So there is some good news!
Are you looking for the perfect cure for your holiday blues?
Our stunning new gemstone studs look like cute little jelly beans. Stunning, sparkling gems set in white or yellow gold… be careful though, when you see them you will want them!
Whilst we of course are not wishing away the last few weeks of summer we wanted to let you know that these new additions are simply selling like hot cakes and we feel they could be just the ticket for that September feeling that is lurking around the corner.
These studs can be set with either Sapphires, Emeralds, Rubys, Pink Sapphires, Tanzanites, Amber, Opals, Garnets or Blue Topaz and start from just £155.00.
If times are tight right now then don’t forget to add them to your Christmas list…
OK, OK I know I shouldn’t have mentioned Christmas.. it’s too hot to think about Christmas and winter seems so far in the distance….. but Christmas is only around 17 weeks away!
Diamond bracelets, along with diamond necklaces, are perhaps viewed as the most luxurious of all jewellery purchases.
They sell in large numbers twice in a year…..the July / August summer period and of course Christmas.
This year has been no different and I am please to report that we have seen a significant increase in the sale of diamond bracelets this summer.
Why…you may ask….
Simple really, with summer weddings being so popular in the UK (and most of Northern Europe) diamond bracelets have two roles to play…..
First, they could be a surprise gift from the groom to his bride on the morning of their wedding…(diamond earrings and diamond pendants are also popular wedding morning gifts).
However, if the groom fails to take the hint, then further down the road of married life, normally a 5th or 10th anniversary, the thought that something special needs to be done normally prompts a visit to our bracelet section.
This year we have sold a real mixture of bracelets but the most popular are the classic diamond tennis bracelets, generally in white gold although this year I would say we have sold more yellow gold bracelets than usual….could this be a trend starting?
So, if you have your wedding day looming or an anniversary perhaps a few subtle hints wouldn’t go amiss…..
Our best selling bracelet this year is this stunning, 2ct Diamond Tennis Bracelet in white gold as featured below. On sale for £2125.00 . (you can find out more here)
Those lucky enough to have their birthday between 23rd July and 23rd August (Leo) have Peridot as their birthstone.
No other peridots generate the same vibrant, incandescent greens as those found in India, which is why we only use the finest Indian peridots in our jewellery.
Harnessing the crisp, refreshing beauty of this unconventional gemstone The Diamond Store has created a collection of the most extraordinary peridot rings. Expertly handmade they sizzle with energy and vitality.
You can view our full collection of Peridot jewellery here…