Diamond bracelets, along with diamond necklaces, are perhaps viewed as the most luxurious of all jewellery purchases.
They sell in large numbers twice in a year…..the July / August summer period and of course Christmas.
This year has been no different and I am please to report that we have seen a significant increase in the sale of diamond bracelets this summer.
Why…you may ask….
Simple really, with summer weddings being so popular in the UK (and most of Northern Europe) diamond bracelets have two roles to play…..
First, they could be a surprise gift from the groom to his bride on the morning of their wedding…(diamond earrings and diamond pendants are also popular wedding morning gifts).
However, if the groom fails to take the hint, then further down the road of married life, normally a 5th or 10th anniversary, the thought that something special needs to be done normally prompts a visit to our bracelet section.
This year we have sold a real mixture of bracelets but the most popular are the classic diamond tennis bracelets, generally in white gold although this year I would say we have sold more yellow gold bracelets than usual….could this be a trend starting?
So, if you have your wedding day looming or an anniversary perhaps a few subtle hints wouldn’t go amiss…..
Our best selling bracelet this year is this stunning, 2ct Diamond Tennis Bracelet in white gold as featured below. On sale for £2125.00 . (you can find out more here)