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THE DIAMOND STORE BLOG

Magazine — diamond clarity

STONES

The Best Diamond Cuts for Maximum Sparkle

When it comes to choosing a diamond, sparkle is everything.

How to choose between two different diamond shapes

STONES

How to choose between two different diamond shapes

Picking out an engagement ring, and stuck between two diamond shapes? Here’s a few foolproof ways to choose between the two.

jeweller

JEWELLERY

Does a diamond sparkle a rainbow?

You might’ve heard lots of myths and legends about diamonds, and their sparkle. But do they really sparkle a ‘rainbow’? Find out here.